Salvatore Ferragamo X Shudu
00|MONTH|YEAR - Digital Location Editorial
Set against the dramatic landscapes of the UK’s Jurassic Coast, this editorial explores the intersection of natural heritage and digital creation through a series of hybrid CGI and photographic compositions.
Featuring virtual model Shudu, this project places editorial fashion within one of Britain’s most iconic coastal environments, known for its ancient cliffs, geological history, and sculptural rock formations. The juxtaposition of timeless landscape and digitally constructed imagery creates a dialogue between permanence and simulation, nature and fabrication.
The editorial showcases Salvatore Ferragamo fashion and accessories reinterpreted through a mixed-reality pipeline, blending on-location photography with CGI enhancement to extend and reimagine each scene. This project reflects The Diigitals’ ongoing exploration of hybrid image-making, where virtual models and real-world environments converge to expand the possibilities of contemporary fashion storytelling.
