OpenArt X The Diigitals
ONGOING - Building the Next Generation of Digital Humans
The Diigitals partnered with OpenArt to explore how emerging AI image generation tools can expand the possibilities of virtual humans, digital fashion, and creative production.
Long before the formal collaboration began, OpenArt had already become an important part of The Diigitals' creative workflow. As early adopters of the platform, the team recognised its potential not simply as an AI image generator, but as a powerful environment for developing consistent digital characters, testing new visual concepts, and exploring the future of virtual identity.
The partnership focuses on evaluating new platform features, contributing creative feedback, and showcasing how AI tools can be integrated into professional digital production pipelines. By combining OpenArt's rapidly evolving AI technology with The Diigitals' expertise in virtual humans and character development, the collaboration explores new ways of creating high-quality visual content at scale
One of the most significant outcomes has been the development of AI-powered digital twins based on The Diigitals' existing 3D characters. Originally created through traditional CGI workflows, virtual models such as Shudu, Dagny and Koffi can now be translated into highly controllable AI models capable of generating new imagery while maintaining their established identity, appearance, and visual consistency. OpenArt's character and model-building tools have played a key role in this process, enabling the creation of reusable digital personalities that can exist across multiple creative workflows.
Alongside production work, The Diigitals have also developed educational resources and prompt guides to help creators better understand how AI character generation can be used effectively. These guides share practical insights gained through years of experience building virtual models and digital identities, helping bridge the gap between traditional CGI production and the next generation of AI-powered creative tools.
The collaboration reflects a wider shift occurring across fashion, advertising, and entertainment, where virtual humans are increasingly being supported by AI technologies that allow them to evolve, adapt, and scale beyond traditional production methods. Rather than replacing existing creative processes, these tools create new opportunities for experimentation, storytelling, and visual innovation.
As both OpenArt and The Diigitals continue to develop new workflows, the partnership serves as an ongoing exploration of what digital humans can become when AI generation, virtual identity, and creative direction work together. The result is a growing ecosystem of tools, characters, and creative possibilities that point towards the future of digital content creation.